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Segmenting Online Consumers Based on their Preference Developments.
Achita Muthitacharoen
Nattawat Suwan
Published in:
AMCIS (2004)
Keyphrases
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artificial intelligence
image segmentation
online learning
shopping behavior
real time
online shopping
group buying
grocery shopping
neural network
decision making
user preferences
personality traits
online environment
online reviews
marketing campaigns
online markets