Segmenting visitors of cultural events by motivation: A sequential non-linear clustering analysis of Italian Christmas Market visitors.
Juan Gabriel BridaMarta DisegnaLinda OstiPublished in: Expert Syst. Appl. (2012)
Keyphrases
- clustering analysis
- website
- cultural heritage
- fuzzy clustering
- cluster analysis
- decision making
- clustering algorithm
- gene expression profiles
- k means
- image segmentation
- data clustering
- validity measures
- cluster membership
- expert systems
- event detection
- microarray
- data sets
- data analysis
- artificial intelligence
- machine learning