Integrating AHP and data mining for product recommendation based on customer lifetime value.
Duen-Ren LiuYa-Yueh ShihPublished in: Inf. Manag. (2005)
Keyphrases
- data mining
- knowledge discovery
- association rules
- text mining
- rough sets
- decision makers
- life cycle
- association rule mining
- evaluation model
- data mining methods
- data mining techniques
- data mining algorithms
- neural network
- data mining problems
- previously unknown
- data visualization
- intrusion detection
- decision support
- computer science
- decision making
- real world
- databases
- business intelligence
- outlier detection
- evaluation method
- business applications
- machine learning
- analytic hierarchy process