Privacy and Security in the Age of Electronic Customer Relationship Management.
Nicholas C. Romano Jr.Jerry FjermestadPublished in: Int. J. Inf. Secur. Priv. (2007)
Keyphrases
- customer relationship management
- security issues
- electronic transactions
- statistical databases
- electronic payment
- electronic commerce
- security mechanisms
- information security
- data mining systems
- data mining applications
- data mining
- customer churn
- relationship management
- data mining technology
- marketing strategies
- competitive advantage
- access control
- privacy preserving
- business activities
- steady state
- customer retention
- cloud computing