A Concept Knowledge-Driven Keywords Retrieval Framework for Sponsored Search.
Yijiang LianYubo LiuZhicong YeLiang YuanYanfeng ZhuMin ZhaoJianyi ChengXinwei FengPublished in: CoRR (2021)
Keyphrases
- knowledge driven
- retrieval framework
- keywords
- sponsored search
- search engine
- click through rate
- retrieval model
- click prediction
- video retrieval
- relevance feedback
- information retrieval
- online advertising
- matching scheme
- microarray
- keyword search
- video database
- user behavior
- machine learning
- search behavior
- web documents
- user interface