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AI and human broadcasters: Relative impact on consumer engagement in live streaming commerce.

Yingjie XuYanya Ruan
Published in: Electron. Commer. Res. Appl. (2023)
Keyphrases
  • live streaming
  • electronic commerce
  • artificial intelligence
  • intelligent systems
  • streaming video
  • metadata
  • peer to peer
  • ambient intelligence
  • coding scheme
  • limited bandwidth