How Online Consumer Reviews Influence Purchase Intention in Virtual Communities?

Yi-Fen Chen Chia-Wen Tsai Shih-Mei Hsu

Published in: Int. J. Innov. Digit. Econ. (2014)

Keyphrases

virtual communities
purchase intention
social networks
virtual world
information sharing
online communities
information retrieval
artificial intelligence
information systems
electronic commerce
natural language processing
online reviews
online consumer reviews