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Combining real options and multiattribute decision analysis to define the favourable.
Cokky A. R. Hilhorst
Eric van Heck
Pieter M. A. Ribbers
Martin Smits
Published in:
ECIS (2006)
Keyphrases
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decision analysis
multi attribute
option pricing
real option
decision makers
cumulative prospect theory
multi criteria
utility function
utility theory
decision making
influence diagrams
attribute values
similarity search
life cycle
risk assessment
decision theory