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SME fashion brands and social media marketing: from strategies to actions.
Artha Sejati Ananda
Ángel Hernández-García
Lucio Lamberti
Published in:
Int. J. Web Based Communities (2017)
Keyphrases
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social media
social networks
social networking
decision making
social media platforms
data mining
plan recognition
action selection
repeated games
website
mobile robot
user generated content
brand image
human activities
online social networks
situation calculus
social activities