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Unraveling the Intricacies of E-commerce Live Streaming: The Roles of Streamers, Platforms, and User Experiences.
Zongyuan Shao
Fangfang Hou
Boying Li
Zhengzhi Guan
Published in:
PACIS (2024)
Keyphrases
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user experience
live streaming
streaming video
peer to peer
video streaming
user behavior
end users
user interaction
mobile applications
limited bandwidth
user interface
mobile services
next generation networks
video quality
quality degradation
real time