Beyond the first bite: understanding how online experience shapes user loyalty in the mobile food app market.
Yogesh UpadhyayRuturaj BaberJustin PaulPrerana BaberLisa CainPublished in: Electron. Commer. Res. (2024)
Keyphrases
- user experience
- mobile applications
- online services
- user interaction
- user interface
- online learning
- m learning
- user profiles
- online markets
- internet users
- shape representation
- end users
- mobile devices
- small and medium sized
- search costs
- switching costs
- display advertising
- recommender systems
- mobile services
- user satisfaction
- shape descriptors
- relevance feedback
- mobile phone
- mobile users
- online advertising
- context aware
- mobile apps
- shape analysis
- social awareness
- mobile learning
- shape model