Emotional Analysis through EEG on In-Store Journey - Pilot Methodology for Evocation of Emotions Through Video Stimuli to Measure Performance Metrics Using EEG Emotiv EPOC+ on In-Store Experiences.
Fernando U. Osornio GarcíaGilberto A. Fragoso GonzálezMayté V. Martínez PérezFernando Báez MartínezMario H. Salas BarrazaVíctor M. GonzálezPublished in: HCI (29) (2023)
Keyphrases
- video analysis
- evoked potentials
- data analysis
- signal processing
- motor imagery
- human behaviour
- computer vision
- evaluation methodology
- brain computer interface
- physiological signals
- event related
- brain activity
- visual analysis
- emotion recognition
- frequency band
- video content
- video streams
- video frames
- video data
- human computer interaction
- similarity measure