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Diffusion of two brands in competition: cross-brand effect.
Carlos E. Laciana
G. Gual
D. Kalmus
Nicolas Oteiza Aguirre
Santiago L. Rovere
Published in:
CoRR (2014)
Keyphrases
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brand image
anisotropic diffusion
social networks
database
machine learning
three dimensional
electronic commerce
diffusion process
international competition