T-OMT: A Novel Opinion Mining Tool for Improving Global Customer Relationship Management.
María del Carmen Rodríguez GancedoJavier CamineroJosé Relaño-GilCarlos PicazoPublished in: CASFE (2013)
Keyphrases
- opinion mining
- customer relationship management
- sentiment analysis
- online product reviews
- sentiment classification
- customer churn
- relationship management
- competitive advantage
- product features
- data mining applications
- data mining technology
- product reviews
- topic modeling
- data mining
- artificial intelligence
- generative model
- customer reviews
- call center
- databases
- public opinion
- bayesian networks
- service providers