Developing a competitive edge in electronic markets via institutional and social based quality signaling mechanisms.
Carol Xiaojuan OuKeith C. C. ChanPublished in: Inf. Manag. (2014)
Keyphrases
- electronic markets
- technological innovations
- reputation mechanisms
- high quality
- electronic commerce
- social networks
- social context
- search costs
- higher education
- social interaction
- edge detection
- business models
- edge information
- social influence
- data model
- information systems
- electronic business
- moral hazard
- purchase behavior
- data mining