Customer Segmentation and Churn Prediction in Online Retail.

Nilay Jha Dhruv Parekh Malek Mouhoub Varun Makkar

Published in: Canadian Conference on AI (2020)

Keyphrases

customer segmentation
customer churn
churn prediction
customer behavior
data mining
data mining methods
customer relationship management
rule induction
random forest
credit risk
clustering analysis
nearest neighbor
fuzzy sets
feature set
decision trees
information systems
machine learning