PageSense: style-wise web page advertising.
Lusong LiTao MeiXiang NiuChong-Wah NgoPublished in: WWW (2010)
Keyphrases
- web pages
- website
- contextual advertising
- web page classification
- online advertising
- search engine
- web documents
- display advertising
- web search engines
- pairwise
- web search
- keywords
- web data
- information retrieval
- web page prediction
- page segmentation
- dynamic content
- web page recommendation
- link structure
- link analysis
- web content
- prediction accuracy
- mobile advertising
- web page clustering
- data mining
- database