Decision Making Support System for Managing Advertisers By Ad Fraud Detection.
Marcin GabryelMagdalena M. SchererLukasz SulkowskiRobertas DamaseviciusPublished in: J. Artif. Intell. Soft Comput. Res. (2021)
Keyphrases
- fraud detection
- decision making support
- advertising campaigns
- display advertising
- sponsored search
- marketing campaigns
- outlier detection
- online advertising
- expert systems
- network intrusion detection
- credit card fraud detection
- behavioral targeting
- contextual advertising
- cost sensitive
- credit card
- data mining techniques
- decision making
- search advertising
- data mining
- social network analysis
- search engine
- emergency response
- intrusion detection
- online auctions
- knowledge discovery
- decision makers
- multi class
- decision support system
- information technology
- image sequences
- artificial intelligence