Price Personalisation Technology in Retail Stores: Examining the Role of Users' Trust.
Rabea SchragePeter KenningDaniel GuhlSebastian GabelPublished in: ICIS (2020)
Keyphrases
- recommender systems
- social influence
- user interface
- supply chain
- virtual communities
- user interaction
- social media
- collaborative filtering
- end users
- case study
- user generated content
- web portal
- trust relationships
- social awareness
- early adopters
- web search
- web resources
- key technologies
- radio frequency identification rfid
- point of sale
- access rights