Involvement and Decision-Making Performance with a Decision Aid: The Influence of Social Multimedia, Gender, and Playfulness.
Traci J. HessMark A. FullerJohn MathewPublished in: J. Manag. Inf. Syst. (2006)
Keyphrases
- decision aid
- decision making
- behavioral intention
- multimedia
- perceived usefulness
- decision makers
- multi criteria
- social influence
- individual differences
- multiple criteria
- factors affecting
- bicriteria
- decision support
- attitudes toward
- contextual factors
- computer self efficacy
- social networks
- factors that affect
- fuzzy logic
- technology acceptance model
- user satisfaction
- data mining
- multi attribute
- dynamic programming
- artificial intelligence