Hybrid model for profit-driven churn prediction based on cost minimization and return maximization.
Ping JiangZhenkun LiuLifang ZhangJianzhou WangPublished in: Expert Syst. Appl. (2023)
Keyphrases
- hybrid model
- cost minimization
- churn prediction
- telecommunication services
- customer churn
- artificial neural networks
- support vector regression
- random forest
- data mining
- hybrid models
- decision making
- support vector machine svm
- rule induction
- credit risk
- data warehouse
- data sets
- support vector
- production cost
- decision trees
- neural network