Social Sharing, Public Perception, and Brand Competition in a Horizontally Differentiated Market.
Zheyin (Jane) GuXinxin LiPublished in: Inf. Syst. Res. (2023)
Keyphrases
- network effects
- social responsibility
- knowledge sharing
- public space
- electronic markets
- social interaction
- competitive market
- social networks
- information goods
- social influence
- social cognition
- market competition
- social media
- switching costs
- market share
- technology adoption
- sharing information
- stock market
- information sharing
- public opinion
- double auction
- agent based simulation
- individual level
- equilibrium strategies
- visual perception
- human perception