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The Power of 'Like' - Interpreting Usage Behaviors in Company-Hosted Facebook Pages.
Essi Pöyry
Petri Parvinen
Tuuli Malmivaara
Published in:
HICSS (2013)
Keyphrases
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website
social media
social networks
web pages
search engine
case study
power consumption
web documents
social networking
human behavior
keywords
usage data
social media platforms
e learning
neural network
usage patterns
web usage