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The mediating role of the dimensions of the perceived risk in the effect of customers' awareness on the adoption of Internet banking in Iran.
Payam Hanafizadeh
Hamid Reza Khedmatgozar
Published in:
Electron. Commer. Res. (2012)
Keyphrases
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perceived risk
internet banking
online banking
negative impact
perceived usefulness
structural equation modeling
customer satisfaction
attitudes toward
outlier detection