The Formation Mechanism of Consumer Product Attitude in Online Infomediary.
Sunghun ChungIngoo HanMinnseok ChoiPublished in: PACIS (2008)
Keyphrases
- purchase intention
- online shopping
- online stores
- product quality
- internet shopping
- online learning
- shopping behavior
- online retailers
- pricing strategies
- consumer behavior
- life cycle
- real time
- product reviews
- product information
- online markets
- customer satisfaction
- quality control
- online search
- search costs
- search engine
- consumer reviews