Sunk-Cost Effects on Purely Behavioral Investments.

Marcus Cunha Jr.Fabio Caldieraro

Published in: Cogn. Sci. (2009)

Keyphrases

return on investment
high cost
total cost
data sets
cost reduction
database systems
multiscale
information technology
artificial neural networks
expected cost
databases
real time
data streams
cost sensitive
human behavior
search engine
cost savings
lower cost