Clothing brand purchase intention through SNS.

Jordi Pujadas-Hostench Ramon Palau-Saumell Santiago Forgas-Coll Javier Sánchez-García

Published in: Online Inf. Rev. (2019)

Keyphrases

purchase intention
online shopping
product quality
online stores
survey data
virtual communities
social networks
human body
service quality
process control
customer satisfaction
social networking
personal information
social network sites
quality control
case study
image processing
user centric
online social networks