Selling to the BRIC - Russia: scholarly e-products and the Russian market.
Alexander KuznetsovIrina RazumovaPublished in: Learn. Publ. (2011)
Keyphrases
- pricing strategies
- market share
- market segments
- business opportunities
- competitive market
- raw material
- customer demand
- marketing strategies
- digital libraries
- morphological analysis
- software vendors
- dynamic pricing
- managerial insights
- inventory control
- decision making
- stock price
- sensitivity analysis
- selling season
- consumer products
- budget constraints
- foreign exchange
- strategic decisions
- product design
- competitive advantage
- website