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Determinants of Influencer Credibility and Platform Credibility to Understand the Effectiveness of Indian Fashion Influencers.

Anshu RaniArijit RoyMaria BoalerItam Urmila Jagadeeswari
Published in: Int. J. Online Mark. (2022)
Keyphrases
  • real time
  • databases
  • neural network
  • learning environment
  • deeper understanding
  • information retrieval
  • mobile devices
  • electronic commerce
  • user acceptance