Anshu Rani

Publication Activity (10 Years)

Years Active: 2020-2022
Publications (10 Years): 3

Top Topics

Electronic Word Of Mouth

Information Sources

Learning Environment

Top Venues

Int. J. Online Mark.

Int. J. Cyber Behav. Psychol. Learn.

Int. J. Inf. Syst. Soc. Chang.

Publications

Anshu Rani, Arijit Roy, Maria Boaler, Itam Urmila Jagadeeswari
Determinants of Influencer Credibility and Platform Credibility to Understand the Effectiveness of Indian Fashion Influencers. Int. J. Online Mark. 12 (1) (2022)
Anshu Rani, Shivaprasad H. N
An Empirical Analysis of Receiver's Psychological Characteristics in eWOM Engagement. Int. J. Cyber Behav. Psychol. Learn. 12 (1) (2022)
Shivaprasad H. N, Anshu Rani
Building Web-Analytics system to Measure Perceived Source Credibility in Electronic Word of Mouth Communication. Int. J. Inf. Syst. Soc. Chang. 11 (2) (2020)