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Customer Churn Prediction in Virtual Worlds.
Hsiu-Yu Liao
Kuan-Yu Chen
Duen-Ren Liu
Yi-Ling Chiu
Published in:
IIAI-AAI (2015)
Keyphrases
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virtual world
customer churn
prediction model
churn prediction
virtual environment
prediction accuracy
physical world
credit risk
face to face interactions
regression model
rule induction
data mining technology
neural network
random forest
customer relationship management