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A/B Integrations: 7 Lessons Learned from Enabling A/B testing as a Product Feature.
Aleksander Fabijan
Pavel A. Dmitriev
Benjamin Arai
Andy Drake
Sebastian Kohlmeier
April Kwong
Published in:
ICSE-SEIP (2023)
Keyphrases
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lessons learned
future directions
case study
image features
design science
participatory design
feature vectors
feature set
life cycle
test set
test cases
feature values
product design
grounded theory