Mining purchasing decision rules from service encounter data of retail chain stores.

Fu-ren Lin Rung-Wei Po Claudia Valeria Cruz Orellan

Published in: Inf. Syst. E Bus. Manag. (2011)

Keyphrases

decision rules
data sets
data mining
data sources
end users
data analysis
data mining techniques
rough sets
web services
training data
decision trees
real world
positive and negative
data structure
real time
knowledge base
genetic algorithm
training samples
attribute values
rule induction