Measuring mobile banking customers' channel attribute preferences in service consumption.
Tommi LaukkanenPublished in: Int. J. Mob. Commun. (2007)
Keyphrases
- service providers
- customer service
- customer satisfaction
- customer preferences
- mobile environments
- personalized services
- wimax network
- service times
- single server
- mobile services
- mobile devices
- value added services
- multi channel
- single server queue
- content providers
- context aware
- web services
- online services
- call center
- service systems
- context aware services
- customer churn
- financial services
- retail banking
- steady state
- service quality
- queueing model
- mobile phone
- commercial banks
- individual user
- internet services
- mobile networks
- internet banking
- telecommunications industry
- computing environments
- service management
- banking services
- service discovery
- multimedia services
- end users
- mobile applications
- information services
- personal preferences
- mobile users
- user preferences
- banking industry
- purchasing behavior
- multi attribute
- mobile computing
- arrival process
- customer support
- online stores
- customer relationship management
- wireless systems
- product information