Innovation diffusion model based on advertising expenditure with change-point.

Shiva Neetu Gupta Anu G. Aggarwal

Published in: Int. J. Syst. Assur. Eng. Manag. (2024)

Keyphrases

change point
change point detection
innovation diffusion
databases
information technology
online advertising
motif discovery
information retrieval
information systems
non stationary
outlier detection
data mining tasks