Social Media Analytics: Literature Review and Directions for Future Research.
Ashish K. RathoreArpan Kumar KarP. Vigneswara IlavarasanPublished in: Decis. Anal. (2017)
Keyphrases
- literature review
- social media
- current issues
- case study
- big data
- fuzzy theory
- public libraries
- design science
- social networks
- long term
- information systems development
- big data analytics
- business intelligence
- learning analytics
- user generated content
- social media platforms
- data mining
- software development
- decision makers
- social media data
- higher education institutions
- data analysis