Which type of online review is more persuasive? The influence of consumer reviews and critic ratings on moviegoers.

Published in: Electron. Commer. Res. (2014)

Keyphrases

product reviews
consumer reviews
online reviews
sentiment analysis
opinion mining
sentiment classification
user generated
online stores
online consumer
user generated content
information sources
purchase intention
electronic commerce
artificial intelligence
learning algorithm
data mining
consumer trust
databases