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Informational, transactional, and navigational need of information: relevance of search intention in search engine advertising.
Carsten D. Schultz
Published in:
Inf. Retr. J. (2020)
Keyphrases
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search engine
information retrieval
information seeking
result lists
information sources
information access
information space
search space
web search
search queries
internet search engines
web pages
search algorithm
user queries