Forming and norming social media adoption in the corporate sector.
Ines MergelGabriel MugarMohammad Hossein JarrahiPublished in: iConference (2012)
Keyphrases
- social media
- online consumer
- information technology
- e government
- user generated content
- social media platforms
- knowledge management
- social networks
- big data
- small and medium sized enterprises
- information systems
- widespread adoption
- higher education
- online social networks
- social interaction
- social networking sites
- databases
- case study
- search engine
- information diffusion
- social media sites
- social media data
- decision making
- electronic data interchange
- learning algorithm