Weiren Zhai

Publication Activity (10 Years)

Years Active: 2023-2023
Publications (10 Years): 1

Top Topics

Android Platform

Mobile Advertising

Gender Differences

Top Venues

Publications

Yan Cao, Weimin Zhai, Weiren Zhai
The Impact of Gender and Visual Presentation of Advertising on User Experience in Mobile Shopping Apps. HCI (28) (2023)