Umberto Martini

Publication Activity (10 Years)

Years Active: 2001-2006
Publications (10 Years): 0

Publications

Mariangela Franch, Umberto Martini, Luisa Mich, Pierluigi Novi Inverardi, Federica Buffa
The Web as (a Weak) Enabler of New Marketing Approaches. An In-Depth Study of SMTEs in the Dolomites. ENTER (2006)
Luisa Mich, Mariangela Franch, Umberto Martini
A Modular Approach to Quality Evaluation of Tourist Destination Web Sites: The Quality Model Factory. ENTER (2005)
Mariangela Franch, Umberto Martini, Pierluigi Novi Inverardi, Federica Buffa
Awareness and Exploitation of the Potential of the Web by SMTEs: The Case of Alpine Hotels in Italy and France. ENTER (2005)
Mariangela Franch, Umberto Martini, Pierluigi Novi Inverardi
Defining Internet Marketing Strategies for Alpine Tourist Destinations. Lessons from an Empirical Research Study of the Dolomites Area. ENTER (2003)
Diego Calzà, Giorgio Zanoni, Mirko Battisti, Giovanna Dorigati, Vincenzo D'Andrea, Gianni Jacucci, Umberto Martini
Dualism of the Tourist Business and Information System for SMTEs: A New Approach. ENTER (2002)
Mariangela Franch, Luisa Mich, Umberto Martini
A Method for the Classification of Relationships and Information Needs of Tourist Destination Players. ENTER (2001)