Uen Lam Ho

Publication Activity (10 Years)

Years Active: 2023-2023
Publications (10 Years): 1

Top Topics

Customer Satisfaction

Interactive Virtual

Top Venues

J. Theor. Appl. Electron. Commer. Res.

Publications

Yuk-Ming Tang, Yui-yip Lau, Uen Lam Ho
Empowering Digital Marketing with Interactive Virtual Reality (IVR) in Interior Design: Effects on Customer Satisfaction and Behaviour Intention. J. Theor. Appl. Electron. Commer. Res. 18 (2) (2023)