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Shu-Fei Yang
Publication Activity (10 Years)
Years Active: 2014-2015
Publications (10 Years): 0
Top Topics
Online Shopping
Eye Detection And Tracking
Likelihood Model
Customer Satisfaction
Top Venues
HICSS
Electron. Commer. Res. Appl.
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Publications
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Shu-Fei Yang
An eye-tracking study of the Elaboration Likelihood Model in online shopping.
Electron. Commer. Res. Appl.
14 (4) (2015)
Shu-Fei Yang
,
Hsin-Hui Lin
Effects of Attribute Framing Varying with the Elaboration in Online Shopping: An Eye-Tracking Approach.
HICSS
(2014)