Sabina Potra

Publication Activity (10 Years)

Years Active: 2016-2016
Publications (10 Years): 1

Top Topics

Customer Segmentation

Marketing Campaigns

Relationship Management

Dct Coefficients

Top Venues

Int. J. Inf. Syst. Serv. Sect.

Publications

Sabina Potra, Monica Izvercian, Serban Miclea
Changes in CRM Approach: Refined Functional Blocks for Customer Creative Engagement in Services. Int. J. Inf. Syst. Serv. Sect. 8 (1) (2016)