Philip Mayrhofer

Publication Activity (10 Years)

Years Active: 2009-2013
Publications (10 Years): 0

Top Topics

User Engagement

Online Social Networks

Top Venues

Inf. Syst. Res.

Ludwig Maximilians University Munich (PHD)

Education History

Ludwig Maximilians University Munich

PHD

Publications

Jörg Claussen, Tobias Kretschmer, Philip Mayrhofer
The Effects of Rewarding User Engagement: The Case of Facebook Apps. Inf. Syst. Res. 24 (1) (2013)
Rebecca Ermecke, Philip Mayrhofer, Stefan Wagner
Agents of Diffusion - Insights from a Survey of Facebook Users. HICSS (2009)