Paul E. Green

Publication Activity (10 Years)

Years Active: 2001-2006
Publications (10 Years): 0

Publications

Abba M. Krieger, Paul E. Green
A tactical model for resource allocation and its application to advertising budgeting. Eur. J. Oper. Res. 170 (3) (2006)
Abba M. Krieger, Paul E. Green
A decision support model for selecting product/service benefit positionings. Eur. J. Oper. Res. 142 (1) (2002)
Anil Chaturvedi, Paul E. Green, J. Douglas Carroll
K-modes Clustering. J. Classif. 18 (1) (2001)
Paul E. Green, Abba M. Krieger, Yoram Wind
Thirty Years of Conjoint Analysis: Reflections and Prospects. Interfaces 31 (3-Supplement) (2001)