Patrick Cornelissen

Publication Activity (10 Years)

Years Active: 2019-2019
Publications (10 Years): 1

Top Topics

Marketing Strategies

Customer Satisfaction

Statistical Analysis

Top Venues

Publications

Patrick Cornelissen, Robin Effing, Ton A. M. Spil
Care About Your Customer: A Use and Gratification Study Regarding Co-creation and Customer Engagement on Facebook. I3E (2019)