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Pai Cheng Shih
Publication Activity (10 Years)
Years Active: 2010-2010
Publications (10 Years): 0
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Publications
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Pai Cheng Shih
,
Hsin-Yun Hu
,
Cheng-Kiang Farn
Lead User Participation in Brand Community: The Case of Microsoft MVPs.
Int. J. Electron. Bus. Manag.
8 (4) (2010)