Nirankush Dutta

Publication Activity (10 Years)

Years Active: 2017-2020
Publications (10 Years): 3

Top Topics

Electronic Word Of Mouth

Purchase Intention

Radio Frequency Identification Rfid

Top Venues

Int. J. Web Based Communities

Publications

Neha Sharma, Nirankush Dutta
Technology in Omnichannel Retailing: Exploring Agenda for Future Research. PACIS (2020)
Nirankush Dutta, Ayush Verma, Anil K. Bhat
Analysis of Factors Influencing Negative e-Word of Mouth in Online Social Media Marketing. ICSEB (2019)
Nirankush Dutta, Anil K. Bhat
Effect of perceived relational characteristics of online social network on e-WOM and purchase intention: exploring mediating role of trust. Int. J. Web Based Communities 13 (4) (2017)