Login / Signup
Ni Liang
Publication Activity (10 Years)
Years Active: 2018-2018
Publications (10 Years): 1
Top Topics
Purchase Intention
Online Stores
Social Commerce
Product Quality
Top Venues
Electron. Commer. Res.
</>
Publications
</>
Qi Li
,
Ni Liang
,
Eldon Y. Li
Does friendship quality matter in social commerce? An experimental study of its effect on purchase intention.
Electron. Commer. Res.
18 (4) (2018)